Mobile design

From Yenra

Over the last few years, design has entered the world of mobile devices in a big way. Phones now carry names of fashion or car brands. Alongside the look, the user experience has also become ever more important. It's a trend that will only intensify as more applications and services become available for phones, making the flexibility and quality of both hardware and software design crucial.

During Dutch Design Week in October 2009, mobile multimedia developer NXP Software participated in the Taste 2009, blending design and technology initiative. Taste 2009 allowed NXP Software to gather direct feedback from visitors including designers, developers, students and the general public. To gather end-user insights and feedback, the company conducted a user survey on one of its voice product concepts and ran interactive demos, for instance the LifeVibes LifeCapture application that lets users shoot, shape and share their own videos on social networks like YouTube.

Dutch Design Week's blend of design, usability, and technology generated extensive interaction between designers, developers and the general public. The feedback gathered will enrich the company's ideas, helping them combine concepts and technologies into functional and exciting end-user experiences.