Announced January 6, 2010, Cobra will provide its AURA Camera & Driving Hazard Database on Motorola GPS navigation systems in North America and throughout Europe. Cobra's exclusive AURA database will provide speed and red light camera alerts on MotoNav GPS devices alerting drivers to thousands of driving threats that could cause unintended traffic violations as well as accidents.
This announcement marks the first time consumer GPS units will feature speed and red light camera detection, as well as known speed traps and dangerous intersection alerts. MotoNav units will ship preloaded with the AURA database. Consumers will immediately be able to see the added benefits of having this aided awareness while using their MotoNav units.
Cobra's AURA database stores the GPS coordinates of speed and red-light cameras and driving hazards. Users can access this database online and download daily updates onto various devices.
With dedicated professional research teams working out of its Chicago world headquarters and in its European office, Cobra has succeeded in developing a systematic verification process to minimize false alerts and establish the most dependable database on the market. In North America, Cobra verifies 100 percent of the database's speed and red-light cameras and dangerous intersections by communicating directly with municipal police departments, traffic bureaus, state transportation agencies and proprietary data partners to ensure that every single alert is accurate. Cobra also works to ensure the most comprehensive database of speed traps, accident hotspots, high-risk zones, and congestion change cameras in North America and Europe. The AURA Camera and Driving Hazard Database is updated daily and available 24 hours a day, 7 days a week to its subscribers.
This work by Cobra and Motorola is a focused instance of networked information assisting drivers, providing them as it does with location-based knowledge of places to be careful.