Pulse Entertainment today introduced Mobile Veepers, an all-new version of its award-wining Pulse Veepers technology targeting cell phones, PDAs and other wireless devices. Mobile Veepers offers new forms of wireless communication through a rapid, easy-to-use solution for building photo-real virtual humans and other characters from a single 2D image in seconds. Mobile Veepers is available now for "3GP-enabled" wireless devices throughout Asia, Europe and North America. Pulse today also announced that MTI Ltd., the leading mobile content provider in Japan, is the first Mobile Veepers customer, and will begin offering Veepers-powered premium services in Japan later this year.

"Pulse has created a completely new interface for delivering a wide range of mobile content for enterprise and consumer audiences," stated Tim Bajarin, president of Creative Strategies, Inc., one of the foremost technology consultancies. "It represents an important advancement in user interfaces by making any image or object seem lifelike."

"Pulse's Mobile Veepers is one of the most innovative -- and perhaps even addictive -- technologies we've seen for mobile communications," said Chris Shipley, Executive Producer of the DEMO Conferences. "It will be a hit at DEMOmobile and, more importantly, a hit in the mobile market. Photo-realistic characters have the potential to be bigger than ring-tones among consumers. And this consumer enthusiasm leads to an array of business-to-consumer marketing opportunities. This is great technology, well implemented, with applications we can only begin to imagine."

Complete with speech, expressions, and other behaviors, Mobile Veepers-based characters can be used for a wide range of consumer communications -- MMS, instant messaging, email, voicemail, chat, etc. -- as well as business applications such as online advertising/branding, commerce, customer service and training. Even novice users can create Mobile Veepers characters in less than a minute, from images captured on camera-enabled wireless devices, or from existing digital images. While they look like high quality streaming video, and can even be delivered as .MP4 video when appropriate, Veepers-generated characters are much smaller than video in terms of file size, can be fully interactive, and can be updated on the fly to deliver new speech and behaviors.

Pulse Veepers for the "traditional" (wireline) Web has been well received across the marketing, CRM and training sectors, with companies including Anheuser-Busch, Match.com, Coca-Cola, IBM, The Sharper Image, Microsoft, Raytheon, Sony Pictures and Mattel utilizing the technology.

"Mobile Veepers represents a new communications paradigm for mobile consumers and the companies seeking to reach them," said Mark Yahiro, president and CEO of Pulse. "We're initially focused on mobile messaging, viral brand marketing, and localization applications, as the most immediate and lucrative opportunities. We'll be rolling out additional solutions in the CRM and e-learning markets in the coming months. Pulse has spent nine years creating the most engaging, life-like interfaces for leading technology platforms, and Mobile Veepers truly is the latest evolutionary step in digital communications."

To ensure that Mobile Veepers content plays across the broad range of disparate mobile devices, the Pulse technology dynamically determines the rich media playback capabilities of the targeted device, then converts the Veepers-generated content to the most suitable of several industry standard formats for the device in question. Currently supported formats include 3GP (compressed MP4 video), Java, and other formats for older devices that don't directly support 3D or video.

Based in San Francisco, Pulse is a privately funded provider of media technology and solutions that produce automated, interactive virtual characters for online and wireless applications.