Analytic Innovations will offer its clients Xpedite's voice, email, and fax delivery technologies. The company will incorporate these services with the business intelligence it gleans from its clients' data -- and the strategic marketing campaigns it designs based on that intelligence. The combination will allow clients to more effectively analyze customer data, develop targeted marketing campaigns, and execute those campaigns in an integrated, multi-channel approach.

"The suite of communication offerings will allow us to broaden our multi-channel marketing services to new and existing customers," said Stuart Taylor of Analytic Innovations. "Our clients will benefit from having a complete, end-to-end marketing solution that will allow them to reach strategically targeted customers in new and creative ways. They will also reap benefits from real-time reporting on the performance of their marketing campaigns."

Analytic Innovations provides data-driven marketing solutions to companies with large customer portfolios. The company pioneered the use of individual-level behavioral data to gain unique insight into customer behavior.

Xpedite offers transaction-based multimedia messaging services.