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Holiday Gift Shopping Budget : National survey finds most holiday shoppers plan to ignore budgets this year

Holiday

Fewer than one-third of shoppers plan to stick to their holiday gift budgets this year, according to a just-released national survey.

The Internet survey, conducted November 19-26 by Taubman Centers on the Web sites of its shopping centers nationwide, asked people how they manage their holiday gift spending.

Of those who responded:

  • Only 30.8 percent said they were determined to set strict gift-shopping budgets and stick to them.
  • 40 percent planned to shop with a loose budget in mind but remain flexible.
  • 10 percent said they would set strict budgets -- knowing full well that they'll never stick to them.
  • Nearly 19 percent planned to "buy now and worry later."
  • Midwest shoppers showed the greatest determination to set a budget and stick to it, while California shoppers were the most apt to buy now and worry later.

November 28, 2001 Feedback | © Yenra