Select Communication's Creative Director Oliver Van Doorne presents his latest vision of pop icon Jennifer Lopez for her new fragrance.

This is Van Doorne's fourth collaboration with Lopez. The first was his campaign for her debut fragrance Glow by J.Lo, launched in September 2002. Still Jennifer Lopez, launched in October 2003, and Miami Glow by J.Lo, launched this February.

Van Doorne collaborated with photographer Jean-Baptiste Mondino for both the print and TV campaigns.

"For me this campaign has captured the essence of Jennifer. Her energy, her passion for life, her graceful beauty, and one of her unique talents . . . dance," said Van Doorne.

The campaign will debut in November fashion, beauty, and lifestyle magazines. The television campaign, the first from the Lopez line, will begin in December.